Office of the National Chief
This project was initial started in 2024 for the National Chief to have their own brand, used to represent them on email and print communications. In 2025, the new National Chief requested updates to this brand to better reflect him. The brand was given a more rich gold color and a new seal created.
The 2025 National Chief Seal. Adapted from the standard seal which was updated in 2024
A drafted seal for the 2025 National Chief. Although this was not the final design, I am especially proud of this.
Email header created for the 2024 National Chief. The shape is derived from the patches members wear on their uniform pocket.
A word mark created for print materials written by the 2024 National Chief. The design draws inspiration from the University of Virginia, the 2024 Chief's Alma Mater.
2024 Brand Update
Following the announced change from the "Boy Scouts of America" to "Scouting America," I led the team devoted to updating the primary logos of the Order of the Arrow.
The seal was updated in 2024 not only to reflect the change in organization name, but also to be in line. with changes that had been made to the brand guidelines, including type setting and color. Other assets across the brand were updated to feature the new name, but none were as noticeable as the Seal.
2024 National Officer Report
Annually, the Order of the Arrow produces an Officer Report, detailing the accomplishments of the National Officers. In 2024 I was responsible for the production of this report. Early drafts and concepts were created with the help of other designers but the final draft was heavily reworked from these drafts.